Clear. Credible. Connected.

Helping organisations stay clear, credible, and connected - whether they’re growing, evolving, or sustaining.

Fernly helps organisations align brand, communications, and culture - bringing strategy and story together to build clarity, credibility, and connection. We work with leadership teams and growing businesses to strengthen reputation, define purpose, and communicate with authenticity.

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What we do

  • Brand

    Define who you are and what you stand for.

  • Communications

    Shape reputation and build trust.

  • Content

    Bring your story and values to life.

  • Training

    Support for founders, teams, and organisations.

We work with organisations of all sizes - from established firms to ambitious consultancies - helping them stay clear, credible, and connected in a changing world.

Case Studies

  • FPC Logo

    FPC is a Chartered Financial Planning firm based in the North West. After more than 40 years of growth and loyal relationships, FPC’s visual identity had been outgrown..

    As a Chartered Financial Planning firm renowned for clarity, continuity, and care, the brand no longer reflected the modern, people-centred business it had become. The challenge: to refresh its identity while preserving the calm assurance and humanity that define it.

  • Latitude Law Logo

    Latitude Law is a specialist UK immigration firm advising private and business clients across complex legal and regulatory issues.

    A Fernly + Tao Digital collaboration combines PR and SEO to strengthen Latitude’s external profile, reinforce its thought leadership, and support the firm’s long-term reputation goals.

  • Coquet Trust Logo

    Coquet Trust provides specialist, person-centred care, supporting people with complex needs to live safely and with dignity. 

    Through its partnership with Venn, Fernly worked with members of the Coquet Trust to co-create an Employer Value Proposition rooted in lived experience, trust, and purpose.

  • “Fernly helped us define our story and build confidence in our brand - combining insight with warmth and clarity.”

    - Dr Eliza Morgan, Co-Founder, Honey & Morgan

  • “Working with Fernly, alongside Tao, has delivered impressive results across the board - strengthening our external profile and communications impact.”

    - Gary McIndoe, Managing Partner, Latitude Law

  • “Claire brings clarity and confidence to our communications and has become an integral part of our senior team.”

    - Moira, Managing Partner, FPC

  • “Fernly adds real value to Venn Digital’s employer brand programmes - their expertise in messaging and PR enhances every client project.”

    - Brian, Venn Digital

News & insights

Founded by Claire Merryweather MCIPR

Fernly was founded by Claire Merryweather, a business and communications consultant who helps leaders connect strategy with story. With experience across professional services, consultancy, and scale-ups, Claire blends clarity, integrity, and practical delivery.

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Let’s talk about clarity, credibility, and connection for your business